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Better Business Bureau - BBB Warning: Avoid these holiday scams

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Santa isn’t the only one keeping track of who is naughty and who is nice! The Better Business Bureau is warning consumers to beware of these common holiday scams:

Be cautious shopping online. Because many retailers now have chip card readers, fraud at bricks-and-mortar stores is down, so scammers have shifted their efforts online. Use a credit (not debit) card online and only shop on secure websites. Look for https in the address (the extra “s” is for “secure”) and look for a lock symbol.

Look-alike websites: When shopping online, make sure to use only legitimate websites. Watch out for URLs that use the names of well-known brands along with extra words.

Fake shipping notifications: These can have attachments or links to sites that will download malware on your computer to steal your identity and your passwords. Don’t be fooled by a holiday phishing scam.

E-cards: Electronic cards can be great fun, but be careful. Two red flags to watch out for are: the sender’s name is not apparent; you are required to share additional information to get the card.

Letters from Santa: Several trusted companies offer charming and personalized letters from Santa, but scammers mimic them to get personal information from unsuspecting parents. Check with bbb.org to find out which ones are legitimate.

Emergency scams: Be cautious if you get a call from a family member or friend claiming to be in an accident, arrested, or hospitalized while traveling in another country or out of state. Never send money unless you confirm with another family member that it’s true.

Phony charities: Everyone is in a generous mood at the holidays, so scammers take advantage of that with fake charity solicitations in email, on social media sites, and even by text. Check out charities at give.org before donating.

Temporary holiday jobs: Retailers and delivery services need extra help at the holidays but beware of solicitations that require you to share personal and/or financial information online or pay for a job lead. Apply in person or go to retailers’ main websites to find out who is hiring.

Unusual forms of payment: Be wary of anyone who asks you to pay for holiday purchases using prepaid debit cards, gift cards, wire transfers, third parties, etc. These payments cannot be traced and cannot be undone.

Free gift cards: Pop-up ads or emails offering free gift cards for surveys are often just a ploy to get your personal information that can later be used for identity theft.

Social media gift exchange: It sounds like a great deal; buy one gift and get 36 in return. But it’s just a variation on a pyramid scheme and it’s illegal.

Make your holidays merry and bright by becoming informed on holiday scams and keeping your hard-earned money in your pocket.

For more holiday tips from the BBB, visit bbb.org.

Kelvin Collins is president & CEO of the Better Business Bureau serving the Fall Line Corridor, serving 77 counties in East Alabama, West Georgia, Southwest Georgia, Central Georgia, East Georgia, and Western South Carolina. This tips column is provided through the local BBB and the International Association of Better Business Bureaus (IABBB). The Better Business Bureau sets standards for ethical business behavior, monitors compliance and helps consumers identify trustworthy businesses. Questions or complaints about a specific company or charity should be referred directly to the BBB at Phone: 1-800-763-4222, Web site: BBB.org or E-mail: info@centralgeorgia.bbb.org.